Mad Men's main target audience of both male and female adults who are subscribed to Sky Atlantic can be drawn in by various factors within the show. The prime reason is a sense of nostalgia to the programme, with typical 1960's offices and general working atmosphere. The identities of men and women were clear cut and this simplicity can draw audiences in because of the separate rules.
The 'retrophilia' of the show is portrayed through the various characters. Don Draper, the chivalrous alpha male, commands the screen with an air of authority and the sophisticated Joan Harris is a woman of 1960's ideals, possessing the desirable hour-glass figure and mature dress sense. These characters' fashion sense and characteristics all factor in attracting an audience presumably from that time.
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Lost would be seen as a mainstream production and is produced by ABC which is an American company. It would count as a hybrid genre since it is fantasy, sc-fi and action, therefore attracting a wide audience because of the versatility of the programme and different conventions of each genre. Using an ensemble cast with actors of various nationalities, including a Chinese couple who cannot speak English and a solitary British character allowing an international audience to be drawn in. This allows for more members of the audience to be able to personally identify with the programme, as shown in the theory of Uses and Gratifications. Stereotypical characters are also used, with some applying specifically to Propp's theory on characters. From the opening scene, it is clear that Jack is seen as the hero and Sawyer as the villain. There is also a neutral setting of an unknown forest environment, meaning that audiences can be attracted since there is no obvious area to where the location is.
In the polar bear scene it starts off with a wide shot, allowing the audience to see all the characters from a distance and also them in the deep forest surrounded by trees and foliage, then the crane camera zooms in on them and tracks them as they are walking through the forest. This makes the audience see how truly isolated they are but also how they are all sticking together. As Sayeed and Sawyer begin fighting and raising their voices about turning on the radio, whip pans are used and diegetic sound is used to emphasise the sound of the oncoming polar bear. The camera whip pans across the characters showing each of their different reactions towards the sound, also putting them in shallow focus to truly emphasise their fear. For the audience, this creates an enigma because they don't know what's coming and essentially are in the same position as the characters as all they can hear too is the sound of whatever is getting closer.
Once the diegetic noise seems to get louder, the non diegetic music also increases with high pitched sounds to fully create the terrifying experience that the characters are also facing. As the characters begin to run away, the camera tracks alongside with them, making it feel like the audience is running with them. As the camera switches to Sawyer holding the gun, the setting almost surrounds him however he is still in focus, and as the first gun shot is made, the camera switches back to the other characters and portrays their reactions as they stop running. Switching back to Sawyer, the audience perhaps portray the same sort of shock, as they question where Sawyer retrieved the gun but also his bravery at shooting whatever is coming. The camera constantly switches between the oncoming white mass that is eventually found to be the polar bear, as well as Sawyer making constant shots. This builds up tension within the audience as the bear carries on running even though Sawyer keeps shooting it. As the polar bear jumps towards Sawyer, the audience see from the bear's point of view Sawyer jumping back and then falling.
Once the characters all gather around the bear, we still don't fully see the full form of the bear and only see it through the characters legs from a low angle. This means the audience may not be able to recognise that it's a polar bear until Kate says "That's not just a bear, that's a polar bear" and then at this point the scene ends, leaving the audience questioning many things such as why is there a polar bear in a tropical forest, where Sawyer had got the gun and where the characters are in general. This enigmatic atmosphere is particularly prominent in this scene because of all these things.
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Louis Theroux: Most Hated Family In Crisis is a follow up documentary to the 2007 documentary Most Hated Family In America and was broadcast on the 3rd of April 2011 at 9pm. Just from the time it was shown, audiences would mostly be adults after it's shown after the watershed and also as it is a follow up documentary, many of the viewers would be previous viewers from the last programme. There would also be fans of Louis Theroux's 'gonzo' style journalism where he puts himself right in the situation and the interviews are all personal and first hand. It can also be argued that the BBC's aim to 'entertain, inform and educate' is fulfilled with this documentary which the audience would be attracted by. The documentary received mostly positive reviews with 3.33 millions viewers and also being the most popular programme of the week of BBC2.
Within the documentary, Louis Theroux's approach to the religious extremists seems to be making them out to be a bit crazy and completely out there, which one of the participants of the show also recognised saying Theroux made them out to be 'a bit buffoonish' but that it was obviously 'good for the ratings'. This humorous style of presenting the documentary would appeal to audiences since merely presenting the facts may come across as less entertaining than showing the odd side to the Westboro Baptist Church. However, audiences could also see a sense of exploitation especially when Steve states about how they know how Louis Theroux presents them to be.
The opening scene straightaway sets out how the rest of the documentary is likely to pan out, with the members of the church picketing at the side of the road, and a protest on the other side. With cars beeping and people shouting across at each other, the first thing Louis Theroux says is "Is it possible you've become weirder?". With the audience being shocked straight from the outset, it means that they should theoretically carry on watching the programme, since from a Uses and Gratifications point of view it would provoke social interaction.
Once the diegetic noise seems to get louder, the non diegetic music also increases with high pitched sounds to fully create the terrifying experience that the characters are also facing. As the characters begin to run away, the camera tracks alongside with them, making it feel like the audience is running with them. As the camera switches to Sawyer holding the gun, the setting almost surrounds him however he is still in focus, and as the first gun shot is made, the camera switches back to the other characters and portrays their reactions as they stop running. Switching back to Sawyer, the audience perhaps portray the same sort of shock, as they question where Sawyer retrieved the gun but also his bravery at shooting whatever is coming. The camera constantly switches between the oncoming white mass that is eventually found to be the polar bear, as well as Sawyer making constant shots. This builds up tension within the audience as the bear carries on running even though Sawyer keeps shooting it. As the polar bear jumps towards Sawyer, the audience see from the bear's point of view Sawyer jumping back and then falling.
Once the characters all gather around the bear, we still don't fully see the full form of the bear and only see it through the characters legs from a low angle. This means the audience may not be able to recognise that it's a polar bear until Kate says "That's not just a bear, that's a polar bear" and then at this point the scene ends, leaving the audience questioning many things such as why is there a polar bear in a tropical forest, where Sawyer had got the gun and where the characters are in general. This enigmatic atmosphere is particularly prominent in this scene because of all these things.
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Louis Theroux: Most Hated Family In Crisis is a follow up documentary to the 2007 documentary Most Hated Family In America and was broadcast on the 3rd of April 2011 at 9pm. Just from the time it was shown, audiences would mostly be adults after it's shown after the watershed and also as it is a follow up documentary, many of the viewers would be previous viewers from the last programme. There would also be fans of Louis Theroux's 'gonzo' style journalism where he puts himself right in the situation and the interviews are all personal and first hand. It can also be argued that the BBC's aim to 'entertain, inform and educate' is fulfilled with this documentary which the audience would be attracted by. The documentary received mostly positive reviews with 3.33 millions viewers and also being the most popular programme of the week of BBC2.
Within the documentary, Louis Theroux's approach to the religious extremists seems to be making them out to be a bit crazy and completely out there, which one of the participants of the show also recognised saying Theroux made them out to be 'a bit buffoonish' but that it was obviously 'good for the ratings'. This humorous style of presenting the documentary would appeal to audiences since merely presenting the facts may come across as less entertaining than showing the odd side to the Westboro Baptist Church. However, audiences could also see a sense of exploitation especially when Steve states about how they know how Louis Theroux presents them to be.
The opening scene straightaway sets out how the rest of the documentary is likely to pan out, with the members of the church picketing at the side of the road, and a protest on the other side. With cars beeping and people shouting across at each other, the first thing Louis Theroux says is "Is it possible you've become weirder?". With the audience being shocked straight from the outset, it means that they should theoretically carry on watching the programme, since from a Uses and Gratifications point of view it would provoke social interaction.
